The memes saying what everyone’s thinking: Black Friday just isn’t Black Friday anymore |

The memes saying what everyone’s thinking: Black Friday just isn’t Black Friday anymore |


The memes saying what everyone’s thinking: Black Friday just isn’t Black Friday anymore
Black Friday sales and deals are on display at Macy’s flagship store in New York on Friday, Nov. 28, 2025. (AP Photo/Angelina Katsanis)

Where were you during real Black Friday? Not this watered-down version, but the early-2000s era, camping in the cold outside Best Buy, clutching a thermos, and praying someone wouldn’t trample you for a discounted flatscreen. Back then, Black Friday had range. It had violence. It had passion. It had aunties fighting over a blender like it was the last lifeboat on the Titanic. Today? The spirit is… different. Now Black Friday feels like a mild suggestion rather than a national sport. We don’t get up at 4 AM, we just wake up whenever our brain decides to reboot, roll over, open our phones, and browse “deals” that mysteriously match the exact price from last Tuesday. The 90% markdowns, the wild doorbusters, all gone. Brands now slap a yellow ‘SALE’ sticker on the regular price and call it a day. We aren’t sprinting through aisles anymore, we’re doom-scrolling from bed. Foot traffic? Flat. Retail frenzy? Tepid. Cyber Monday has basically eaten Black Friday’s lunch, and now most of it happens online with free shipping and an existential crisis. But even if the discounts have dried up… the memes have never been funnier. Here are the best Black Friday memes that capture the chaos, nostalgia, corporate trickery, and our collective disappointment.





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